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I have a LOCAL business. How can BOOM Digital Marketing and the Internet help me?

BOOM Digital Marketing specializes in helping small and medium sized local business, just like yours! We are a complete Internet Marketing solution for local businesses. With our proven techniques, our experts will get your business maximum exposure in a limited geographic area. We’ll manage every aspect of your Internet Marketing – BOOM Digital Marketing is truly your one-stop shop. Our Internet Marketing experts will manage your internet marketing and produce better results with less costs and no headaches. We’ll drive quality, targeted traffic to your site. We’ll continually evaluate the results, relentlessly pursuing your best Return on Investment.

Can you guarantee me that my site will be on page 1?

No, and anyone who does is a potential fraud. You should stay away from them. Google themselves specifically state: “No one can guarantee a #1 ranking on Google.” & “Beware of SEOs that claim to guarantee rankings”

Almost anyone can get your site on page 1 on less important words and phrases that results in low sales. BOOM Digital Marketing works industriously to rank your website on page 1. This is based on the first aspect of our marketing process: Market Research.

BOOM Digital Marketing uses two vital aspects that most web marketing companies and designers do not do at all or skimp on. The first is extensive keyword research. This is not just finding a dozen of the top words. A high school student could do that. We find the hundreds of variations of phrases and words associated with those keywords. In the web industry these phrases are referred as “long tails”. When it comes to finding and using these, this is where our expertise shines. Secondly, we investigate your competition that is ranking high and “reverse engineer” their success. In other words, we take who is ranking on page 1, find out why, and then build those successful actions into your website.

I am a referral based business. Why would I need to use internet marketing?

Numerous studies and articles find that the majority of referrals still check out someone’s web site as a final step in determining whether or not to do business with them. A person may get several referrals and then, based on their own independent research on the web, come to their final decision with whom to do business with.

In today’s world, your web site is now a crucial part of the referral process.

Case in point – A USA Today article (27 January 2010) found that 61% of people research their medical condition on the web. Those doctors that are more active in that dialogue on the web are more likely to attract those people as new patients. 24% of Americans read blogs.

Your website, your blog and social media are now a vital part of how people refer others to your business.

Can internet marketing really boost my number of referrals?

Without question. Word of mouth, the most favored and important method on how the majority of people do business, has gone towards internet as a vehicle for research, sharing and thought leadership.

According to a 2007 study by BIGresearch, 47% of people give their advice on-line concerning products and services that they have recently purchased. Almost half of your clients will give word of mouth reviews on what they have purchased and from whom via the internet and social media.

In fact, if you do not have a user friendly web site and if you are not using social media, you are not only getting in your own way, you are making it more and more difficult for your existing clientele base to share your business with their friends and family.

I’ve never needed to depend on internet marketing. Why now?

The world is changing and it is changing fast. And along with those changes are the habits of how we do business. An effective web site is no longer a luxury but an absolute must for any business that wants to stay relevant, reach a larger audience of potential clientele and make their revenue goals. Here is a selection from an article from E-Commerce News:

“The Compete Online Shopper Intelligence Study indicates that a whooping 94 percent of online shoppers now conduct research prior to making a purchase. Furthermore, the study revealed that 61 percent of those polled rely on search engines more than any other online shopping resource, ahead of coupon sites (35 percent), retailer emails (29 percent) and online product reviews (24 percent).”

What type of results can I expect?

The results that we obtain depend on some critical factors that we do not control:

  1. Your own sales goals and marketing budget. Some businesses have more to spend, or have a larger network of sales people.
  2. The industry that is being marketed. Some industries are very exclusive and only cater to a small group of potential clientele.
  3. The competition level within that industry.
  4. The current pricing for what you are offering. Some industries and products are more profitable than others.

The key is to understand these factors and establish your desired sales and revenue goals. From that goal, we can then go backwards and work out the steps necessary to hit that target. We must have a target and a goal in mind, otherwise it is like traveling with no destination in mind and we get lost and frustrated. Internet marketing is the of the most effective methods for attracting new business and generating a higher level of sales. When it is done right, you can expect a higher level of sales and profits.

Click to Get a Digital Marketing Analysis for $47! ($297 Value)

I don’t have a website. Do I need a website?

NO! …not to get started anyway. You do not need a website to get listed on Google Places & Google Maps.
But, you will definitely need to have one eventually. We have recommended web designers that we will work with to help design and search engine optimize a web site for you.

I already have a website. Why would I need your services?

Here’s the key question to ask yourself: Are you happy with the level of sales and profits that are being generated from your web marketing?

If you are completely satisfied with the amount of sales and profits that you are generating from your web marketing, then there is no need for us to do business. But if you are not happy with your level of sales and profits, then we need to look at what can be done to rectify this matter immediately.

You are in business for only one reason: To make great profits. Of course, it takes a lot of effort along many different areas, but without effective sales and marketing, you will not stay in business. Or at best, you will stay in business and struggle.

Let our team of experts give you a free analysis. Perhaps your site can use a polish in terms of clarifying a call-to-action or describing your product and its competitive advantage. You may have a great looking site, but if it isn’t search engine friendly or designed to convert visitors into customers, it’s costing you money.

I really like my existing website. Why would I need to change or update it?

There can be several reasons, but the most important is your web site generating enough leads and revenue?

Some companies want a new web site so that they have the latest look and include all the tools that are now available. For instance, we find that many web sites do not have a blog. Blogging is a vital and important step in attracting new people to your web site as well as increasing its rankings with search engines. BOOM Digital Marketing has found that almost 90% of the web sites that already exist are either:

  1. Outdated, not taking advantage of all possible methods of optimization.
  2. Do not perform well in generating new business and revenue.
  3. Are confusing, thus losing people versus converting them into new clientele.

When one or more of these factors exist, we recommend that just like a broken car, you get it fixed.

I am a “brick and mortar” business. Do I really need to use Social Media?

Only if you want more clientele and higher sales. You need to make it as easy as possible to get referrals. Social media is a proven, powerful tool in generating referrals as well as reaching a broader audience to sell. Facebook and Twitter are powerful and useful tools in not only reaching new people, but keeping your name in front of past clients. Customer loyalty is not what it used to be. You have to keep your name in front of people and social media is probably the most cost effective ways to achieve that.

When you do your homework, you will discover that social media presence is a vital and necessary tool to reaching and maintaining your sales and revenue goals. If all Fortune 500 companies and your competitors use social media, then so should you!

In the past, I have hired supposed “experts” who failed to give me the results I expected. What makes BOOM Digital Marketing different from the rest?

Unfortunately, we see this much too often. On behalf of BOOM Digital Marketing, I would like to apologize for the unethical behavior of some of the people that tout themselves as internet “experts” and “gurus.”

How much do you charge?

This all depends on the needs of the client. The important factor is that we work with you to develop what you need at a value that will generate you revenue well in excess of the price. Again, this is not to avoid the issue. There are so many factors in determining price that it really takes a one-on-one interview to develop a proper pricing structure that is well within your budget.

How do I get started?

You can Contact Us right online. You can also call us at (612) 834-5575, and one of our super-experienced Internet Business Analysts can answer your questions, and assist you in choosing the BOOM Digital Marketing Solution that best suits your business’ needs.

Click to Get a Digital Marketing Analysis for $47! ($297 Value)